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Advertisers
Droga5 London shows how bingeing on Amazon Prime can change your life
This is Amazon Prime Video’s first real brand advertising campaign, and it cleverly taps into the box set bingeing culture…
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Advertisers
BBH and Audi win the IPA Effectiveness Grand Prix, while Vype controversially wins JWT a Bronze
The judges’ decision was unanimous: Bartle Bogle Hegarty won the 2018 IPA Effectiveness Grand Prix for its work with Audi,…
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Advertisers
BBH’s new ad introduces Burger King’s very own chicken connoisseur — Jim from Wanstead
Chicken shops have inexplicably become a cultural phenomenon: hundreds of thousands of people (yes, really) watch the Chicken Connoisseur touring…
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Advertisers
Transformation: can new divisions heal old agencies?
Three makes a trend, as they say, and three WPP agencies have announced new “divisions” in recent weeks, aimed at…
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Advertisers
Savagely funny film uses reverse psychology to persuade US millennials to vote
This brilliant ad does a good job of scaring younger people into voting in next month’s US midterm elections. The…
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Advertisers
Serena Williams and teenage girls put breast cancer awareness month in the spotlight
October is breast cancer awareness month, which often inspires some memorable work to promote the cause. Mortierbrigade in Belgium has…
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Ad Tech
Hakuhodo lures Farah Ramzan Golant back to agency life to drive expansion of its new Kyu network across EMEA
Japanese advertising’s second biggest group, Hakuhodo Holdings, seems to have been quietly building a pretty credible collection of agencies, called…
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Advertisers
B&Q’s new ad by WCRS empowers everyone to ‘do it’
Here’s an ad that knowns its target audience: anyone who has ever felt defeated by the prospect of DIY. Which…
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Advertisers
Intersport takes up French advertising tradition of storytelling and romance, then adds sweat
Perhaps it’s because we only see the crème of the crop, but it seems like French agencies have a particular…
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