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Teenager sees her mum in a new light – and in a new shade of lipstick – in Boots’ Christmas ad
Many festive ads have gone for a lighter touch this year, but this one for Boots from Ogilvy UK is…
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Debenhams celebrates the triumph of finding the right gift in Christmas ads by Mother
It’s going to take a lot more than a good ad campaign to turn around this retailer’s fortunes, but Mother…
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Wieden + Kennedy’s bottomless stocking belches out a Christmas cracker for TK Maxx
It’s everyone’s dream, the bottomless Christmas stocking. You never get to the tangerine at the end because the presents don’t…
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Ketchup with Christmas dinner? Tesco embraces diversity, up to a point
Last year Tesco did its best to be inclusive with its Christmas campaign and was threatened with boycotts because it…
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Mother reunited with MoneySuperMarket client in Yopa estate agent win
Despite (or perhaps because of) the Brexit house price crash, online estate agents seem to be a booming industry, and…
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Mother wins Samaritans’ pitch with brief to focus on all high risk groups
Mother’s new business team is continuing its strong end to the year. Following recent wins from Sky and Dune London,…
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Threes are good: W+K takes on the cynics to show that mobile phones make life better
Mobile networks used to be a premium sector for creative advertising, but the brands have long ceased to be distinctive.…
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Omelettes, tsunamis, and Ferraris: Sorrell puts the ad world to rights at Festival of Marketing
Martin Sorrell has maintained the love of a good analogy that he famously developed while CEO of WPP. He used…
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