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Post-lockdown creativity: short and sweet from Snickers, cheek from Badoo

Advertising has been a touch solemn recently for obvious reasons – leading some to wonder if jokes have been banished for good thanks to Covid-19.

Here’s a decent effort from BBDO New York for Snickers, highlighting the perils of Zoom.

https://www.youtube.com/watch?v=negeco0b1L0&feature=emb_logo

There’ll be more on such perils in the months to come – like leaked Zoom tapes (they’re easy to record.)

On which subject, sort of, “dating focussed” social network Badoo is running a cheeky Out of Home campaign congratulating people for reining themselves in during the crisis. As you do.

MAA creative scale (both): 7.

This is an updated version of an earlier story.

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