Online photo printing company, Photobox, has appointed full service creative and media agency eight&four to its agency roster.
The agency has been appointed on creative and media strategy, video and digital production and media planning and buying to reach new audiences for Photobox, beginning with the lead up to Christmas.
Photobox brand and marketing director Jo Lavender says: “Eight&four’s ability to merge creative with media was a great match for the way our marketing team operates. The team brings a brilliant combination of clear strategic thinking and nimble creativity for our business; qualities that will significantly benefit our brand in the long term.”
Founded in 2000, Photobox sells photo-based products in ten European markets.