Bud Light unleashes Bud Knight on the Super Bowl

Here’s the scene setter for Bud Light’s Super Bowl assault from Wieden+Kennedy New York – ‘Pep Talk.’

Quite funny.

And the big game blockbuster.

What can you say? Dilly dilly? On second thoughts…

MAA creative scale: 7.

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One comment

  1. Stupid… Fucking stupid. I know Neil is now emperor of the the known W+K Universe, but he would never let this stuff happen on his watch in London. Still, it’s the Super Bowl… So, shit happens.
    Cheers/George

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