Tag Archives: wunderman

WPP’s digital supremo Mark Read is stepping down from the main board to become CEO of Wunderman, once a direct marketing agency, now more of a digital supermarket. He succeeds Danel Morel who is becoming non-executive chairman. This will be ...

WPP has raised the stakes a little in its battle with Publicis Groupe to be the leader in digital by poaching Digitas North America CCO Lincoln Bjorkman (left) to be the new global CCO of Wunderman. Wunderman, founded by celebrated ...