WPP
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Advertisers
WPP takes control of Australia’s STW with 61 per cent
WPP has completed its long expected merger with Australia’s STW Communications Group, increasing its shareholding from 23 per cent to…
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Advertisers
More pain on the US media front for IPG and Publicis as $870m L’Oreal moves to WPP’s MEC
French beauty giant L’Oreal has moved its $870m North America media account to WPP’s MEC, defenestrating Interpublic’s UM and Publcis…
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Advertisers
All change at RKCR/Y&R as Sharpe takes CEO reins
Jon Sharpe, currently chief innovation officer at RKCR/Y&R, is replacing Ben Kay as CEO. Kay is moving to owner WPP…
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Agencies
UK media agency billings: OMD biggest in London but WPP/GroupM dominates with 43 per cent
We looked at the biggest UK creative agencies by Nielsen media billings yesterday, now it’s time for media agencies. These…
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Agencies
WPP’s Sir Martin Sorrell on the right place for women
There seem to be numerous ‘diversity’ initiatives around in adland, most of which we’ve studiously ignored. Why? Well there seems…
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Ad Tech
Will WPP’s new Xaxis Politics swing the US presidency?
WPP boss Sir Martin Sorrell likes years with big events – he reckons, correctly no doubt, that advertisers flood in…
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Ad Tech
Xaxis moves to centre stage at WPP’s Group M as Lesser takes top North America role
We wondered if Kelly Clark’s departure as CEO of WPP’s GroupM in North America might signal closer ties between WPP’s…
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Advertisers
WPP buys stake in $700m digital media player Essence
As widely flagged, WPP is buying a majority stake in Essence Digital, described as a leading global digital agency and…
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Advertisers
Staff pay the price as holding companies retrench – but that’s hardly a recipe for long-term growth
What happens to the staff when there’s no growth among the agency-based holding companies? There is some growth, of course,…
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