Tag Archives: wcrs

WCRS beats elite group to MoneySupermarket

Engine Group’s WCRS has won one of the most hotly contested pitches in the UK so far this year, landing price comparison site MoneySupermarket.com against tough competition Abbott Mead Vickers BBDO, Saatchi & Saatchi and Wieden & Kennedy. MoneySupermarket surprised ...

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WCRS pulls out all the stops in new Warburtons epic

A new ad from Warburtons is one to look forward to after last year’s Muppets epic and the evergreen WCRS is back with a new ‘trailer,’ featuring Jonathan Warburton once more, this time with Peter Kay. ‘Pride and Breadjudice’ is ...

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WCRS snaps up Direct Line sibling Green Flag from CHI

Green Flag, the breakdown recovery brand of Direct Line Group, has appointed WCRS to its £12m advertising business following a competitive pitch. WCRS has worked worked with DLG on the Churchill business for eleven years. Saatchi & Saatchi handles Direct ...

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Santander tries a dose of user-generated ‘prosperity’

Santander is claiming the first use of user-generated content by a big UK bank in its new campaign from WCRS/Engine. Brand ambassadors Jenson Button and Jessica Ennis-Hill make fleeting appearances although Rory has been left on the golf course to ...

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Duchenne sufferer Alex is the “world’s strongest boy” from WCRS

Duchene Muscular Dystrophy is a wasting disease affecting about one in 3,600 boys. It leads to increasing difficulties as they grow older and a life expectancy of somewhere in the twenties. There is, as yet, no cure. Emily Crossley and ...

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Sky Movies rebrands with WCRS cinema extravaganza

Sky Movies has rebranded as Sky Cinema – what’s the difference? Well going to the cinema these days is supposed to be about immersive, 3-D, Virtual Reality-like experiences as opposed to visual narratives. Somewhat ambitiously agency WCRS tries to capture ...

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McCoys dials up flavour in WCRS debut

McCoy’s, which claims to be the number one ‘ridged crisp’ in the UK, is launching its first campaign through new agency WCRS, “When Flavour Calls.’ And, indeed it does, via a gold-plated telephone. The £3m campaign runs on ITV, Channel ...

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