Tag Archives: Visa

You may have noticed that Christmas and the festive season is a touch commercial these days so the purveyors of paying mechanisms are joining in too. Here’s PayPal from France’s Buzzman with a big international campaign featuring “Uncle Awesome.” While ...

***Publicis Conseil creative boss Olivier Altmann (left) is leaving to start a new agency with former McCann Paris general manager Edoard Pacreau. The new agency will be known as Altmann+Pacreau (as they are these days). The two worked together at ...

2012 was the most active new business year in the last decade as measured by global marketing consultancy R3 and Campaign’s New Business Performance League, a monthly tracker of wins and losses across Asia Pacific. “In total, more than $655m ...

Actually it’s a heavyweight against a cruiserweight when you consider the size of the respective networks, vast for BBDO much smaller for W+K. But increasingly these two seem to be the agencies at the top of client minds when they ...

I’ve never quite understood why Visa and Mastercard bother to do any consumer advertising at all, as card payment processors they’re as business-to-business as you get and surely nobody chooses a payment or credit card on the basis of it ...

Well, what a week of wasted moral outrage that was, even if it did produce one of The Sun’s finest headlines for a very long time. Make no mistake. “Splatter Blatter” will have sold extra copies of the red-top, but ...

It’s always been a bit of a mystery why Visa (and Mastercard) spend so much on marketing, it doesn’t make a blind bit of difference which one works your credit card does it? But at least there’s a strategy in ...

Well it’s no doubt worth lots of money to someone or other (the media broker presumably) but card giant Visa must have a few worries about its decision to team with News International for exclusive plugging rights for its sponsorship ...

Our thanks go to the indefatigable folks at Media Asia who have sifted their way through dozens, maybe hundreds of World Cup ads to bring you their top ten. An exhausting process with some pretty exhausting ads. Some old faves ...