Tag Archives: UK adspend

Sky was the UK’s biggest spender on traditional advertising in 2019 according to Nielsen AdIntel data. Procter & Gamble overtook Sky in 2018, but slips back to third place behind McDonald’s. Total traditional adspend increased by over £55m in 2019 ...

UK adspend continues to motor ahead – despite the gloomsters – up a surprising 6.3 per cent in 2018 according to an Advertising Association/WARC survey. The two are forecasting further increases in 2019 and 2020, despite Brexit and all that. ...