Tag Archives: Talon outdoor

Talon Outdoor: how Out of Home can target hard-to-reach young TV audiences

The recent Ofcom report into the UK TV market highlighted a number of stark realities for the medium; not least the well-known fragmentation of viewing that affects 16-34 year olds and the scale of challenge broadcasters face from numerous streaming ...

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Talon: realising our AdTech investment in Out of Home

As Talon Outdoor’s AdTech platforms continue to develop at pace to reach tangible and scalable delivery, Josko Grljevic – Talon’s CTO – outlines the four-point plan that has delivered transformational and intuitive technology solutions. The job of a CTO (T=Transformation) ...

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Talon spearheads Men in Black takeover of Waterloo Station

Passengers at London’s busiest station Waterloo are being invited to join the Men In Black (London branch) in a diverting campaign from Sony Pictures to promote the new Men in Black: International film. The installation features MIB stars Chris Hemsworth ...

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Manning Gottlieb OMD launches new Starbucks coffee with Talon’s OOH Data Management Platform.

Earlier this year Starbucks and Manning Gottlieb OMD partnered with Talon Outdoor to launch the new Blonde Espresso Roast, delivering a data-driven Out of Home (OOH) ad campaign, targeting and converting coffee drinkers across the UK. Starbucks used premium, digital ...

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