Tag Archives: samsung

Samsung breaks with boring ad past with W+K Amsterdam extravaganza

A while back we accused Samsung of producing boring, cliche-ridden advertising, specifically its Olympics effort. It would be nice to think they were listening but, more likely, someone had the same insight when they commissioned this extravaganza from Wieden+Kennedy Amsterdam. ...

Read More »

Even the Olympics can’t inspire dismal Samsung

Samsung is one of the biggest companies in the world with a marketing budget to match (estimated at $7bn some time ago.) So why can’t it produce any decent ads? This one’s from The Community plugging its Olympic sponsorship by ...

Read More »

New agency Mother rethinks Samsung camera phones

London-based agency Mother can’t stop winning stuff these days. Now it’s added Samsung Electronics with a new creative platform – they’re everywhere these days – ‘Inspired by a True Photo.’ So the agency’s first work doesn’t bang on about Samsung’s ...

Read More »

Samsung enlists Lewis Capaldi for Brit TV bid

It’s the UK’s Brit Awards tonight, the celebrated annual event for boozed up music industry types to behave even more badly than last year (mind you, they’ll have to go a bit to exceed the NME awards with the UK’s ...

Read More »

Adam&eveNYC cuts through the clutter for Samsung as football kicks off

Adam&eveNYC, the US offshoot of the fabled British agency, has slipped under the radar a bit but it’s back for founder client Samsung with a lively campaign for Samsung’s giant QLED TVs, which are ‘made for football.’ With a typically ...

Read More »

Samsung TV turns art thief in new adam&eve campaign

Not so long ago adam&eveDDB had the same effect on UK adland as shock and awe – endless winning pitches and a stream of campaigns that, if not matching the great CDP and BMP of yore in stretching boundaries, left ...

Read More »

BMB debuts for Samsung Electronics with Solid State

Samsung’s Solid State range seems to consist of hard drives that let you do far more, at a price. Aimed at keen gamers and the like. London agency BMB has found its way on to the Samsung roster (it’s owned ...

Read More »

Adam&eveNYC revisits 1969 moon landing for global Samsung launch

Adam&eveNYC began with the Samsung account but we haven’t seem much to date (which doesn’t mean there hasn’t been any.) But now it’s in with a whopper, a global campaign for Samsung’s new QLED 8K TV (where do they get ...

Read More »