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Samsung Health takes narrative route to Fiji
Nationwide is continuing its Dominic West series and, on the other side of the world, Samsung is likely kicking off…
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Cheil exhumes Mexican comedy hit for Samsung SmartThings
These days TV-led campaigns try different formats in the ceaseless drive for attention. Advertising also used to share many qualities…
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Samsung switches from tech to people with translation offer
Samsung, seemingly undeterred that its South Korea workers have called an indefinite strike, is still busily launching allegedly better phones…
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Samsung hits back at Apple’s controversial ‘Crush’
Samsung has had a timely dig back at Apple which got into all sorts of trouble for its iPad Pro…
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Samsung makes a horror movie out of phone switching
It’s not that long ago that Samsung was reckoned to the world’s biggest advertiser (that honour now goes to Amazon…
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Ace director Ridley Scott puts Samsung’s S23 through its film-making paces
Sir Ridley Scott is still knocking ’em out well into his ninth decade (latest biggie is a sequel to Gladiator…
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WPP’s Wunderman Thompson retains Samsung CRM
WPP rather underwhelmed investors when it reported its quarterly and half year numbers (the next lot should be coming through…
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Wieden+Kennedy Amsterdam crams it all in for Samsung – in “awesome” effort
A veteran creative director, bemoaning the state of ads (ads you do) told me other day that they’re all about…
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BBH pulls out all the stops for Samsung Exynos mobile gaming launch
Samsung reckons it’s cracked gaming on mobiles with its new Exynos 2200 ’next generation’ mobile processor and BBH is launching…
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