In the UK we’re embarked on a week of forelock tugging and other signs of devotion to the Queen as she celebrates 70 years on the throne during her Platinum Jubilee. Or so the Palace hopes. Although HRH’s dysfunctional extended ...
Read More »BBH debuts for Ribena, Now relaunches Little Rick
BBH looks like an agency on the way back – it never went away of course, still one of the UK’s biggest, now in the Publicis empire – but it once stood for different: zagging while the others zigged. After ...
Read More »BBH beats tough competition to Ribena creative
BBH has won one of the year’s more competitive UK creative pitches: pipping adam&eveDDB, Accenture’s Karmarama and Creature to the Ribena account. Havas pulled out. Ribena, now owned by Suntory, was resigned by WPP’s Wunderman Thompson, an unusual move for ...
Read More »Robert Jones of Wolff Olins: satire in branding is welcome – but it doesn’t make you ‘adult’
Ribena’s new campaign features a blackcurrant grower called Andrew Berry talking about himself as a blackcurrant artist, trimming leaves like a sculptor, and holding a blackcurrant between his fingers like a priceless object. The ads end with the line ‘Blackcurrant ...
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