publicis worldwide
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Advertisers
New broom King’s reign at Publicis UK sees departure of agency CEO Guy Wieynk
Publicis Worldwide UK and Western Europe CEO Guy Wieynk (below) is leaving after nearly four years, a pretty successful stint…
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Advertisers
P&G’s Fairy looks like much-needed boost for Publicis
Publicis Worlwide seems to have won Procter & Gamble’s Fairy washing-up liquid account, beating Grey. Publicis handled the business in…
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Ad Tech
Sadoun’s Publicis Worldwide to the fore as General Mills, Citi and Sears finalise agency reviews
The widely advertising spate of agency reviews, mostly driven by the US, continues apace – not just media but some…
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Advertisers
Heineken heads to Publicis Worldwide
Here’s an interesting current campaign for Heineken, ‘Dream Island,’ essaying what lots of booze companies do today in their marketing:…
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Advertisers
Who’d want to be Cadillac’s creative agency?
General Motors wants to make Cadillac a big global luxury car brand so it’s dumping Lowe Campbell-Ewald (and its 500…
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Advertisers
Can former Publicis boss Richard Pinder’s new company be a new model for global advertisers?
After years of being a jet-setting senior suit in someone else’s service, Richard Pinder has decided to go global on…
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