premier foods
-
Advertisers
Why Tesco’s listing deals with suppliers may hold the key to its wider price problems
It’s difficult to overestimate the impact the revelations about Tesco’s ‘profits’ – or lack of them – are having on…
Read More » -
Advertisers
Premier Foods tried its ‘invest for growth’ delisting threats on agencies first
Premier Foods CEO Gavin Darby (left) has spent an uncomfortable weekend, being castigated by all and sundry – and ‘investigated’…
Read More » -
News
Is Barclays tip-toeing down the agency-bashing route?
Well it might be, according to a story in Campaign. Apparently Barclays has hired search outfit Oystercatchers to conduct an…
Read More » -
Advertisers
Now drugs giant GSK joins the agency rebate gang
Giant drugs company GSK, some of whose employees in China have been detained by the authorities for allegedly bribing doctors…
Read More » -
Advertisers
Karmarama wins Hartley’s and Sun-Pat revival task
Ambitious food group Hain Daniels has appointed London agency Karmarama to handle the Hartley’s and Sun-Pat brands it bought from…
Read More » -
Advertisers
Premier Foods doesn’t want a £40,000 ‘investment’ payment from its media agency – it wants £300,000
Last week we asked which UK media agency would bite the bullet and pitch for Premier Foods’ account, resigned by…
Read More » -
Advertisers
Starcom MediaVest tells Premier Foods where to stuff its agency “investment” fee
In one of agency land’s rare outbreaks of principle Publicis Groupe-owned media agency Starcom MediaVest has shown Premier Foods the…
Read More » -
Advertisers
Premier Foods takes double-speak to a whole new level as it tries to mug agencies for 40 grand
This was a story that appeared in Campaign last week: to wit, that the Marketing Agencies Association was complaining that…
Read More »