Tag Archives: Possible

WPP shuffles its agency deck again as it forms new “powerhouse” in Seattle

More network shuffling at WPP, this time it’s digital network Possible (already described as a Wunderman Thompson company) merging with Wunderman Thompson – only in Seattle at this stage although it looks like the two are joining forces officially in ...

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US Army $4bn ad review heading for court again as WPP contests DDB win

WPP has joined former incumbent Interpublic’s McCann in contesting the result of the US Army’s review of its massive ten-year $4bn ad account, claiming that the winner, Omnicom’s DDB, couldn’t (among other things) do the job for the money. The ...

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