Tag Archives: portland

Wieden+Kennedy makes sure-footed debut for Verizon

Back in January US telecoms giant Verizon – the sixth-biggest advertiser in the States with a spend of $2.4bn – appointed Wieden+Kennedy to handle its brand and strategy work. The move (out of Mcgarrybowen) followed the appointment of Diego Scotti ...

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Will W+K’s La Vita E Bella woo the Chinese for Fiat?

Missed this one first time round; it’s a campaign for Fiat (aka Chrysler) from Wieden+Kennedy Portland explaining the quirky, if somewhat unreliable, Italian motor manufacturer’s appeal to and synergy with the Chinese. W+K Portland certainly can’t be accused of ducking ...

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SapientNitro buys interactive studio Second Story

Digital agency SapientNitro has bought Second Story, one of the many cutting-edge creative companies in Portland, home to Wieden+Kennedy among others. Second Story specialises in combining digital fireworks with physical environments including installations in stores, showrooms and exhibitions. Donald Chesnut, ...

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AKQA heads for Portland, home of Nike and W+K

You can imagine the conversation can’t you – Ajaz Ahmed of AKQA (left) and Sir Martin Sorrell (not for the first time). “Look Ajaz, come in with us and we’ll back AKQA to be the biggest and best digital network ...

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Will £25m Honda CR-V launch give Mcgarrybowen lift-off in Europe?

Well it’s not a bad start for the all-conquering Dentsu-owned US agency which has taken over from the moribund Dentsu UK in London. Honda’s new CR-V (compact SUV or crossover depending on your taste) is crucial to establishing the Japanese-owned ...

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