Tag Archives: philips

Philips consolidates creative and media with Omnicom

Philips, now primarily a maker of healthcare kit, has awarded its creative, media and PR business to Omnicom. WPP’s Ogilvy loses creative and Dentsu most of the media business although it retains domestic appliance brands, now owned by private equity. ...

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Philips health and Ogilvy call on unlikely aid of Elvis

Philips is in the process of transforming itself into a “health tech” company, “improving lives through technology.” Does that mean it doesn’t make lights and TVs any more? Demonstrating the efficacy of these gadgets/gizmos/apps in a new global campaign from ...

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