Tag Archives: Phil Rumbol

London agency 101 wins Dole Packaged Foods

London indie 101 has stronger marketing credentials than most and majors on a mix of branding and advertising for its clients. Now it’s been appointed by Dole Packaged Foods Europe as its creative agency in the UK for advertising across ...

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Phil Rumbol of 101 picks his Desert Island Ads

Agencies often moan that clients don’t understand creative advertising but one who most certainly did was Phil Rumbol (below), now a partner at leading London independent agency 101. 101 handles clients including the BBC, Byron, Dunelm, Drench and Scottish Widows. ...

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Nando’s takes the peri peri approach to its agencies

Clients are a peculiar lot; first they manage perfectly well without an agency then they appoint one of the best around, fall out and then hire a couple more when surely one would do. Well they don’t all, of course, ...

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101 goes down exceedingly old route for embattled Premier Foods’ Mr Kipling

Fallon breakaway 101 (with the added ingredient of former Cadbury marketing director Phil Rumbol) has been appointed by former Kraft executive Mike Clarke to help dig Premier Foods out of the financial mire it incurred when Premier’s former management paid ...

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New agency 101 launches Air Miles replacement Avios with Sony-esque film

New London agency 101, formed by a number of Fallon refugees and former Cadbury marketing director Phil Rumbol, has picked up the Avios account, British Airways’ new name for the Air Miles rewards scheme. Avios is having a rather fractured ...

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‘Keep Team GB Pumped’ scream Cadbury and Fallon

This looks like a real road crash from Fallon, a partial replacement for its hardly-performing ‘Spots v Stripes’ Olympic campaign, consisting, largely, of shouting at us. The bellow to action is ‘Keep Team GB pumped,’ which is pretty nasty in ...

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