omnicom
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PHD set to land HSBC in another media coup for Omnicom
Omnicom’s PHD is reported to have won HSBC’s $400m global media account, displacing long-term incumbent WPP’s Mindshare. If so it’s…
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Omnicom grows a bit in Q1 2018 but it’s still feeling the heat in North America
WPP’s biggest rival Omnicom kept its head above water in the first quarter of 2017 with revenues up 1.2 per…
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It’s all change at Volkswagen as new marketing boss seeks a new model agency structure
A new CMO usually means a pitch but these days CMOs seem to want a new model agency relationship too.…
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Adam&eveDDB chases down Omnicom rival AMV in UK billings league
The Campaign/Nielsen billings for UK creative agencies have emerged and, as suspected, AMV BBDO’s long term lead has been cut,…
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Ad Tech
P&G’s Pritchard sets up his own agency – with a little help from Publicis, WPP and Omnicom.
Procter & Gamble chief brand officer Marc Pritchard said he wanted to “take back control” of his marketing budget and…
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Ciesco: WPP brings up the rear as marketing groups struggle in 2017 – UK is strongest region
By Ciesco. WPP, the world’s largest marketing group, suffered its worst year since the 2009 recession in growth terms in…
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Ariel’s ‘Dads #ShareTheLoad’ is WARC’s effectiveness awards campaign of 2017
Researcher WARC has released its Top 100 list of most successful campaigns in more than 70 global, regional and national…
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Tax and account losses hammer Omnicom
Omnicom – the owner of BBDO, DDB, TBWA and media operation OMG – has reported a mixed bag of results…
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Testing times for AMV: Camelot reviews and Mercedes goes
AMV BBDO celebrated its 40th birthday in some style late last year (although it would have been nice if Omnicom…
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