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Amazon reviews giant $20.6bn media account
The world’s biggest advertiser is reviewing its $20.6 billion media account. Amazon is reviewing its business at Interpublic’s Initiative, holder…
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OMG’s winning streak hots up with Uber
Omnicom’s OMG has landed another big global media account, Uber with a current spend of around $600m but one which…
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OMG’s new Impact tool tries to bring ESG purpose to media buying
ESG investing (environment, social and governance) has taken something of a powder recently with the biggest funds being overweight in…
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