Tag Archives: my ad hero

I started in this industry the very week, as it happens, that Google launched. It was 1998 and the great digital disruption was underway. Agencies were already on the back foot, deep in battle with the research companies like Millward ...

I don’t know Bob Greenberg. I’ve never met the bloke, never worked for him and never had him over for dinner. We’re not mates. I’m pretty sure the closest we’ve come to connecting is being in the same room together. ...

There are many who can write a more intimate or authoritative account of my hero choice: Graham Fink. After all, he’s not exactly a stranger in the industry. An iconic creative talent who blurs the lines between advertising and art. ...

From when Mike Cozens gave me my first job at Y&R, to working with Robert Campbell and Mark Roalfe at RKCR then joining Tony Grainger and Kate Stanners at Saatchi & Saatchi London, I‘ve been lucky to work with a ...

18 Feet & Rising ECD Anna Carpen chooses the master of British TV advertising as her Ad Hero. John Webster (below) is arguably the person who had the longest reign as undisputed champion of the best work. He certainly wrote ...

The founder and managing partner of London independent agency Isobel chooses as his Ad Hero a “bonkers but brilliant” creative genius who put his stamp on Saatchi & Saatchi’s finest work. The other week I was at the Festival of ...

Nissan United’s top creative chooses a great creative editor and manager as his Ad Hero. When Clive Pickering and I returned from South Africa in 1997 we did the rounds in London looking for a full time job. We saw ...

The co-founder of 101 picks a friend and one-time partner who made Minneapolis famous – for advertising. My Ad Hero I don’t really do heroes. Perhaps I bring a planner’s natural scepticism to bear too readily. Perhaps too many candidates ...

The boss of The Red Brick Road chooses as his ad hero a high-flying executive who began her WPP career at Wunderman before moving up the ranks at Ogilvy, Famously, she was twice promoted on maternity leave. My Ad Hero ...