Tag Archives: mdc

MDC’s 72andSunny tipped to win Uber globally

Ad Age reckons Uber is about to appoint MDC Partners’ 72andSunny (left) as its first global creative agency. Uber, which has recently lurched from one disaster to another but that’s not so strange on the West Coast these days, has ...

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WPP tops R3’s 2017 new business league – MDC on the up

Consultancy R3 has been rounding up 2017’s account wins and losses to date and, surprisingly perhaps given its widely reported travails, WPP is the clear leader with over 1300 wins amounting to $579m in annualised new business revenue. R3 Principal ...

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Does new CCO Karlsson signal better times at MDC’s CP+B?

Missed this one but it’s worth noting all the same: the Swedes are back in town. Boulder, Colorado to be precise. High profile creative Linus Karlsson (below) has joined former Forsman & Bodenfors CEO Erik Sollenberg at the helm of ...

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Forsman & Bodenfors and Crispin Porter move closer to MDC merger

Life’s never dull at Crispin Porter+Bogusky, or, indeed, its owner MDC Partners and now the agency, once the highest profile creative shop in the US, is setting out on a new adventure: appointing Forsman & Bodenfors’ long-serving CEO Erik Sollenberg ...

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What does Goldman have in mind for its stake in MDC?

MDC Partners has moved to avert a fate verging on death – the quoted agency group has liabilities of $2.09bn and assets of just $1.6bn – by agreeing to sell a 15 per cent stake to Goldman Sachs for around ...

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Anomaly wins Ad Age Agency of the Year and Diet Coke

I see that Anomaly has been voted Ad Age’s Agency the Year in an ‘A List’ that includes some newbies (for us anyway) as well as better known names including McCann, Wieden+Kennedy, R/GA and BBDO. Anomaly, co-founded in 2004 by ...

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Is plummeting MDC being prepared for a sale?

Is MDC Partners, the gaggle of creative agencies formed by Miles Nadal, up for sale? Nadal’s successor as CEO Scott Kauffman admitted the year “had not gone as planned” when he announced Q3 figures: revenue up 6.3 per cent to ...

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MDC buys Swedish award-winner Forsman & Bodenfors

1982 saw the launch of two of the world’s premier creative agencies: Wieden+Kennedy (which remains independent) and Bartle Bogle Hegarty, now owned by Publicis Groupe. Four years later came a third, Forsman & Bodenfors, in the unlikely environs, perhaps, of ...

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