Tag Archives: mdc

Accenture Interactive has had a great time for the past few years as it has cherry-picked creative agencies and lured a few big international marketers with its pitch as the “global experience agency.” But it hasn’t quite happened yet even ...

Holding company MDC Partners may be in a permanent state of seeming crisis but Anomaly, the agency founded by the UK’s Carl Johnson, seems to sail serenely on, oblivious to the burning timbers and falling masonry. Now CEO Johnson is ...

When top Swedish creative shop Forsman & Bodenfors joined MDC Partners a couple of years ago we noted it was a high risk strategy and events seem to be bearing this out. Originally F&B was to be combined in an ...

Who’s going to buy MDC Partners now? We’ve asked this question before (and had no takers) but chairman and CEO Scott Kauffman has resigned after three years during which time the company seemed to be recovering until it missed all ...

Is the tide going out for creative agencies, a sort of tsunami in reverse? Yesterday MDC Partners stock took a powder as CEO Scott Kauffman (below) announced “unacceptable” earnings for the first quarter, a nasty surprise as MDC outperformed its ...

Ad Age reckons Uber is about to appoint MDC Partners’ 72andSunny (left) as its first global creative agency. Uber, which has recently lurched from one disaster to another but that’s not so strange on the West Coast these days, has ...

Consultancy R3 has been rounding up 2017’s account wins and losses to date and, surprisingly perhaps given its widely reported travails, WPP is the clear leader with over 1300 wins amounting to $579m in annualised new business revenue. R3 Principal ...

If you’d suggested a couple of years ago that MDC Partners, which includes Anomaly, 72andSunny, KBS and CP+B, would show a clean pair of heels to its marcoms rivals you’d have been directed to the nearest rehab unit. But, under ...

Missed this one but it’s worth noting all the same: the Swedes are back in town. Boulder, Colorado to be precise. High profile creative Linus Karlsson (below) has joined former Forsman & Bodenfors CEO Erik Sollenberg at the helm of ...