Tag Archives: mccann

The global car industry’s in trouble so the biggest car manufacturers are trying all manner of wheezes to spark it into action. One of the problems is that people have finally wised up to the phenomenal depreciation of cars once ...

Bouncing balls are pretty useful things in ads (as Sony Bravia discovered all those years ago) and they’re used to good effect in a new global campaign for Mastercard from McCann. Part of Mastercard’s Start Something Priceless campaign, the new ...

The digital economy has transformed the rather mundane business of ordering a takeaway and Just Eat is trying to grab the biggest global share against Deliveroo and Uber Eats, among others. McCann London has been entrusted with the job by ...

Flagship Interpublic agency McCann seems to be motoring nicely on both sides of the Atlantic and, in London anyway, its flagship account is Microsoft Xbox. Most gaming ads are shoot-em-ups of one sort or another but confident Xbox is essaying ...

Interpublic’s McCann has run up the white flag in its long-running dispute with the US Army, first over its decision to fire McCann and then award the business (said to be worth $136m in revenue over ten years) to Omnicom’s ...

WPP has joined former incumbent Interpublic’s McCann in contesting the result of the US Army’s review of its massive ten-year $4bn ad account, claiming that the winner, Omnicom’s DDB, couldn’t (among other things) do the job for the money. The ...

Americans love their trucks – we can expect something interesting from Wieden+Kennedy soon for Ford’s range – and here’s McCann/Commonwealth’s latest for the “all new” (and way over the top) Chevrolet Silverado. With a name like that it has to ...

Campaign reckons McCann is about to land food delivery pioneer Just Eat against tough competition from Anomaly, Mother and Chime. Chime, which is mainly a sports marketing business is a surprise on the list but it also owns VCCP which ...

Armed services ads on both sides of the Atlantic have traditionally tried hard to skip the obvious, to wit if they give you a gun you’re likely to have to shoot or be shot at. No such beating about the ...