WPP’s Maxus is the go-to media agency of the moment; the fastest-growing worldwide and, in the UK, the new holder of the £135m L’Oreal media account. Here global CSO and UK CEO Lindsay Pattison (left) and global marketing and new ...
Read More »ZenithOptimedia shuffles the deckchairs as CEO Hipperson exits after L’Oreal loss
As expected, Publicis Groupe-owned ZenithOptimedia, one of its two main media agencies along with StarcomMediaVest (branding guys, branding) has ditched CEO Tim Hipperson in the wake of the loss of £135m L’Oreal UK to WPP’s Maxus. Hipperson only joined six ...
Read More »Maxus wins big with £135m L’Oreal but rues loss of Mercedes to new Publicis team
You win a few, you lose a few and there will be mixed feelings at WPP media agency Maxus this morning as news emerges that the agency has won L’Oreal’s huge £135m UK media account but lost its part of ...
Read More »Maxus duo win Cannes Young Lions media award
Two young women from WPP-owned media agency Maxus have won the Gold Media Young Lions Award at the Cannes Lions. Here’s a report from The Drum. Maxus UK employees Georgia Lindsay and Yewande Sokan scooped the Gold Media Young Lions ...
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