Publicis Groupe boss Maurice Levy (left) has admitted that the failed $35bn merger attempt with Omnicom has derailed his company as he announced just one per cent of organic growth in the third quarter of 2014. Revenue was €1.75bn, which ...
Read More »Publicis buys into Israeli ad tech company Matomy
Publicis Groupe has bought 20 per cent of Israel’s Matomy Media Group, yet another ‘performance-based’ media platform which aims to locate and keep online customers. PG has the option to buy another 4.9 per cent. Tel Aviv-based Matomy listed its ...
Read More »Publicis Groupe perks up as Nestle UK media set to follow Samsung good news
It’s been rather a good week for Publicis Groupe, with Leo Burnett hanging on to its share of the $4bn Samsung creative account and BBH winning a place on the the tech giant’s hotshot roster along with Wieden+Kennedy. Now Campaign ...
Read More »More Publicis fireworks: Senior to replace Roberts at Saatchi and Razorfish and Rosetta to merge
As we speculated about half an hour ago, Saatchi EMEA boss Robert Senior (left) is to replace Kevin Roberts as CEO of Saatchi Worldwide (Roberts is staying on for another couple of years in a job coaching senior management at ...
Read More »Maurice Levy to stay on at Publicis Groupe for two more years – now there’s a surprise
Long-serving Publicis Groupe CEO Maurice Levy (he took the helm in 1987) was supposed to be stepping down next year but now he’s not – he’s still going to be there until 2017. PG is still grappling with the consequences ...
Read More »Publicis Groupe and Adobe team to launch ‘ground-breaking’ Always-On global marketing platform
Those ‘Math Men’ are at it again – this time at Publicis Groupe which has teamed with software giant Adobe to create (and trademark) what they claim is the world’s first ‘Always-On Global Marketing Platform.’ This is described as ‘the ...
Read More »Publicis boss Maurice Levy shows he’s still a player with mooted $1.6bn bid for digi company Criteo
We observed the other day that WPP boss Sir Martin Sorrell had come out fighting after currency movements blitzed WPP’s revenues and profits. Now his old enemy Maurice Levy (left) at Publicis Groupe seems poised to make a big statement ...
Read More »Is WPP’s Sorrell backtracking on drive to digital?
WPP’s Sir Martin Sorrell (left) may have headed to Greece for his hols but he’s still supplying the world’s media with his opinions. In an interview with Aussie site Mumbrella he suggests that Omnicom had emerged the stronger over Publicis ...
Read More »Publicis buys sustainability outfit Salterbaxter
Maurice Levy’s Publicis Groupe has bought sustainability consultancy Salterbaxter, which employs 70 people and works for a number of global clients including Adidas, BP (plenty of work there then), Lego and Thomson Reuters. It will be rolled into PG’s MSL ...
Read More »