Tag Archives: JWT

WPP on the spot as Shell and HSBC review

Is another big global review of creative and media a story these days? As everyone’s doing it. It’s the business version of chairman Mao’s permanent revolution. No wonder agencies never seem to achieve that much these days, they’re too busy ...

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HSBC becomes a global citizen – but to what end?

HSBC has been trying to become something other than “the world’s local bank” for years now, partly because it no longer is, having pulled out of a number of countries. But it was still a good line for the bank, ...

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Debenhams discovers tweeters have a heart – at Christmas

We Are Social has been analysing Twitter users’ response to UK Christmas ads and found that, while John Lewis’ Moz the Monster is top for responses, Debenhams’ effort from JWT (below) captured tweeters’ hearts (supposing they have such a thing). ...

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