Tag Archives: John Lewis

Penny borrows ‘Your Song’ for hard-pressed Xmas cheer

It’s turned out to be a bumper Christmas for Elton John (and lyricist Bernie Taupin presumably.) Their ‘Your Song’ knitted together John Lewis’ high-scoring Christmas ad (featuring Elton of course) and here it is in German supermarket Penny’s Christmas effort ...

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Who’d tweet under John Lewis at Christmas?

If you’re a keen tweeter named John Lewis you may be enveloped in the tweet storm that follows each John Lewis Christmas ad. Even if you live in Blacksburg, Virginia. This John Lewis enters the department store tweet fray so ...

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John Lewis steps into trademark Christmas, this time with Elton John

The John Lewis Christmas ad is arguably the biggest moment of adland’s festive season. so we thought we’d look at it from two viewpoints. Emma Hall writes: If you have a sense of déjà vu with this year’s John Lewis ...

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Here’s what Elton John is up against for John Lewis

We still don’t actually know if Elton John (isn’t he a ‘Sir’ these days?) is performing for John Lewis and adam&eve this Christmas but the world thinks he is. Mobile platform OnePulse has been asking the great British public what ...

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John Lewis kicks off Christmas ad battle early with Elton John leak

The John Lewis Christmas publicity machine seems to be cranking up earlier than usual this year with what looks like an inspired leak that Elton John, currently embarking on his last big UK tour, is to star in its yuletide ...

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