jaguar land rover
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What’s in a name tweak? Carmaker JLR hopes it’s a luxury ‘house of brands’
Stuffy Jaguar Land Rover (left) is morphing into JLR – a supposed ‘house of brands’ synonymous with luxury (below.) JLR…
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Hearts & Science wins £250m JLR global media
Omnicom’s Hearts & Science has won Jaguar Land Rover’s global media account worth a reported £250m. H&S triumphed in a…
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New Range Rover Velar from Spark44 lights up the forest
Everyone seems to want a Range Rover these days and now there’s a new one, the Velar (if you’ve got…
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Spark44 trounces WPP to win Land Rover
In-house agencies often seem a good idea – especially in the car industry it seems – but, in practice, seem…
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WPP tightens grip on global Jaguar Land Rover
Tata-owned Jaguar Land Rover is selling container loads of cars to Americans, Chinese and just about anybody outside cash-strapped Europe;…
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