Tag Archives: google

New GroupM numbers show worryingly small media world

Just 25 media companies now control two thirds of the world’s near $700bn ad market according to new info from WPP’s GroupM and, of these, all are based in either California (apart from Comcast) or China. MediaPost Since 2016 Google’s ...

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Google shines a light into covid vaccine murk

Google has clearly hit the right note with this new call to action – specifically inviting people to search for “covid vaccine near me” so they can get back to things they love. Normal life, that is. Juxtaposing popular pandemic ...

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Talon’s Georgie Rumble: last bite of the cookie will encourage innovation in finding target audiences

January 2021 marked a year since Google announced that, due to privacy concerns, they would be blocking the use of Third-Party Cookies (3PC) on their search engine Chrome. Since this announcement, it was motioned that all search browsers would block ...

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Tito Ribeiro: seven key digital trends for 2021

This pings in from Brazil’s Tiago ‘Tito’ Ribeiro who seems to have worked at many big digital agencies and others in the online world, working on behalf of a number of big brands. Here are his seven digital trends for ...

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Apple, Google underline power with end-of-year ad blitz

Tech companies have never been closer to taking over the commercial/social world (some might say they have done already) but also never been under such fire from legislators, especially in the US. Goodness knows much the likes of Apple and ...

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