Gocompare.com is unleashing a volley of ads celebrating its return to the safe hands of Chris Wilkins, Sian Vickers, director Graham Rose and, naturellement, Gio Compario. This is probably the pick of them, showing Rose’s versatility if nothing else. Price ...
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Insurance mogul Peter Wood, the founder of Direct Line and current vehicle Esure, knows what he likes in his ads. In the past that’s included the late Michael Winner for Esure (‘calm down dear,’ below) and, more recently, Welsh ‘tenor’ ...
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Well this one takes you back. Price comparison site Gocompare.com and agency Fold7 have been taking us on a tour of Wales recently (Gocompare is based in Newport) but there’s not much Welshness in this – apart from a notional ...
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UK price comparison site gocompare.com is continuing its grand tour of a suspiciously sunny Wales (the company is based in Newport) with this number; which is actually quite a pleasing spin for this advertiser (in the past its ads have ...
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When UK price comparison site Gocompare.com moved its ad business from Dare last autumn the smart money would have been on RKCR/Y&R, an accomplished member of the British agency establishment but one that has been a bit short of new ...
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One area of business where advertising really does make a difference is price comparison websites and the writing has been on the wall for Gocompare.com’s new agency Dare pretty well since it won the account from freelance creative duo Chris ...
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UK agency Dare got off to a rocky start with its new Comparethemarket.com client, enlisting blandest-of-the-bland sports presenter Sue Barker and a rather worrying big gun to try to nix ‘former’ ad presenter Gio Compario. Noisy tenor Gio remains the ...
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