Tag Archives: fox

Welcome to the era of six-second video ads

YouTube, Facebook and Fox (among others) have decided that what we need are more six-second video ads. Why six seconds? It’s longer than five but shorter than seven..dunno. Of course all three want more ad dollars. Any other benefits? The ...

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Murdoch closes on Sky but he may have missed the best

What Rupert wants Rupert usually gets and his latest bid for the 61 per cent of Sky his Fox company doesn’t already own will almost certainly succeed. Although the bid, at 10.75p, a 40 per cent premium to the recent, ...

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