Tag Archives: espn

I’m just about to go off and watch the Belgium/US game in the World Cup – so unless you read this story in the next 30 minutes you probably won’t be interested. But I think this ad for ESPN is ...

McCann Melbourne’s much-lauded Dumb Ways To Die for the local Metro system landed the Best In Show gong at the One Show awards in New York. At this rate the bookies will stop taking bets on it cleaning up at ...

This is interesting for all sorts of reasons (most of which we’ve tried to cram into the headline). So have the Big Apple-ites captured the (often rancid) flavour of British football support? Maybe they have. And they weren’t to know ...

It looks like it’s giving it a damn good go with news emerging that the former UK state-owned telephone supplier is planning two new pay sports channels for football and rugby plus a third for one-off pay-per-view matches, an offer ...

Well this is pretty weird and no mistake. Wieden+Kennedy New York has produced an online film “Team Spirit’ directed by Errol Morris for sports channel ESPN showing the various ways in which keen US sports fans go to meet their ...

Well here’s a turn-up, UK landline telephone operator BT (formerly the nationalised British Telecommunications) has outbid the mighty Disney-owned global sports channel ESPN for the rights to show roughly a third of live Premier League football games over the next ...

Arise Sir Dan, Lion of St Mark. The Dan in question is Dan Wieden, veteran co-founder and global executive creative director of Wieden & Kennedy, currently one of the world’s most outstanding creative advertising agencies. And what at first sight ...

Maybe Coca-Cola is right to make ‘happiness’ the theme of its marketing just now as lots of other people seem to be doing misery and resignation. Here’s another fine example of the latter, for sports channel ESPN from Wieden+Kennedy New ...

There’s a new kid on the sports block, Qatar-based Al Jazeera’s Be In Sport channel (or beIN SPORT as it styles itself) and it has chosen TBWA Paris to handle its imminent launch in France alongside sibling media agency OMD. ...