Tag Archives: direct line

Direct Line media shifts from EssenceMediacom to Carat

Direct Line Group has moved its chunky UK media account – for Direct Line, Churchill insurance and Green Flag – to Dentsu’s Carat. Carat won a three-way pitch against WPP’s EssenceMediacom, Publicis’ Spark Foundry and Omnicom Media Group so it’s ...

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Direct Line swaps Winston Wolfe for Robocop

Direct Line is pensioning off Harvey Keitel’s ever-reliable Winston Wolfe in its new campaign, ‘We’re on it,’ from Saatchi & Saatchi, replacing him with various movies characters including RoboCop, Donatello the Teenage Mutant Ninja Turtle and Bumblebee the Transformer. In ...

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