The advertising industry’s inclusion initiative, All In, led by the Advertising Association, the IPA and ISBA, has launched a new campaign created by 2022 UK Young Lions winners, James Danson, Art Director, Havas Lynx Group and Glenn Scholefield, Copywriter, TBWA\MCR, ...
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Consultancy MediaSense is launching a DE&I (Diversity, Equity & Inclusion) audit programme for advertisers. Sanofi is one of the early adopters. The audit programme, which aligns closely with the World Federation of Advertisers’ (WFA) responsible media framework, will identify key ...
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But first to another DEI (diversity,equity,inclusion) initiative. Media agency Starcom and Channel 4 are bringing out the final two episodes in their Brave Stories film series, interviews focussing on workplace taboos, with people from diverse backgrounds or marginalised communities about ...
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Only 4% of TV adverts in the UK feature disabled people, dropping to 1% of disabled people in lead roles, despite 22% of the UK population being disabled, according to new research from broadcaster Channel 4. The findings underpin C4’s ...
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