Creative
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News
Pedro Pascal turns up the volume for Apple AirPods 4
Apple has brought in actor Pedro Pascal – just ahead of a new season of his Netflix show The Last…
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Advertisers
UK government cost-cutting axe hangs over agencies – media likely to be the focus
Winter fuel payments axed, benefits under threat and NHS England about to be confined to history: we could be back…
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News
KFC’s cultish ‘believe’ campaign is back, and it’s weirder than ever
Is this a dystopian Netflix drama? No, it’s Mother’s latest instalment of KFC’s “Believe in chicken” campaign. We’ve moved on…
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News
MAA Ad of the Week: Stormzy for McDonald’s
Leo Burnett and McDonald’s, like BBH and Tesco, are on a hot streak. This latest campaign imports the idea of…
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News
BETC takes Citröen on a bear hunt
Car advertising can be inconsistent, with manufacturers quick to trumpet the switch to electric but slow to leave behind the…
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News
Ambika Mod sets fire to Mother’s Make My Money Matter campaign
While climate change and DEI are being trampled at every opportunity, campaign group Make My Money Matter (backed by filmmaker…
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News
Retailer Reformation charms with ‘official boyfriend’ for Valentine’s Day
This is a cute idea for Valentine’s Day from sustainable clothing brand Reformation. Comedy actor Pete Davidson oozes charm as…
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News
KFC and Mother ‘double down’ on new Zinger fillets
The new limited-edition KFC Zinger fillet comes sandwiched between two crispy hash browns (instead of a burger bun), a novel…
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News
Stella Artois introduces Beckham’s long lost twin: Matt Damon
According to market research company MarketCast and Ad Age, Super Bowl ads have been getting less likeable over time. Their…
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