Tag Archives: blue hive

Smartphones and tablets may be killing off newspapers, emojis seem to be doing their best to kill off the language. It was World Emoji Day at the weekend (which passed me by, I have to say). But it was noted ...

Ford is bringing its famed ‘muscle’ car the Ford Mustang back to Europe after 20 years or so and what else do you need in a Mustang than a classy and slightly dodgy-looking bird? So Ford (and maybe WPP’s Blue ...

WPP is famous for creating bespoke agencies for its clients (the latest is Plus for Chanel) but the daddy of them all is Team Detroit for Ford, a Dearborn-based operation that comprises people from six WPP agencies and handles all ...

WPP has a pricey apartment in a Gramercy Park, New York development, which has provided a few laughs for my colleague George Parker of Adscam fame over the years. Evidently George isn’t the only one with a sense of humour ...

This one goes from bad to worse for JWT India, Ford agency Blue Hive or Team WPP (take your pick) and owner WPP. The ads, for Ford’s Figo it appears, that we thought were the result of a ‘rogue’ (although ...

WPP’s new Ford Lincoln agency Hudson Rouge (well it had to call it something) has revealed rather more of its hand following the decision to enlist TV host Jimmy Fallon and crowd-source ideas for its Super Bowl ad. This new ...

The new Ford B-Max has big 1.5m sliding doors and WPP Ford agency Blue Hive (does this mean Team Detroit is no more?) has hired James Bond director Martin Campbell to dramatise this function. Jolly useful no doubt if you’re ...

And its ‘Alive’ campaign isn’t half bad. Spark 44 is the new in-house Jaguar agency headed by former Porsche marketing guru Hans Riedel that wrested the US account away from Euro RSCG last year. Its new ad is running all ...

WPP just loves inventing new agencies from within its extensive resources (boss Sir Martin Sorrell clearly thinks his biggest clients don’t want to share his company’s talents with the hoi polloi) and now it’s going to create another in New ...