Tag Archives: Bill Bernbach

The DDB network is famous for lots of things although, it must be said, more for what it did – Bill Bernbach and all that – than what it does now across the piece. But you can say that of ...

I’m not quite sure why, but the news yesterday of David Abbott’s death on Saturday struck me particularly hard. I never worked with him. I only met him twice, just as I only met David Ogilvy twice. And, I never ...

Simon Francis’s recent article on the car market provides an interesting insight into the big challenge of how we buy our cars; a challenge for the manufacturers and dealers. Some years ago I was asked to write an article for ...

Thanks to George Parker for this; Bill Bernbach, legendary founder of Doyle Dane Bernbach, saying in 1977 that ideas and the clever people who produce them are much more important than media and technology. Do the big shots of today’s ...

Howard Gossage invented social media before most of the juvenile retards now claiming to have done it (and suing the shit out of each other for the bragging rights) were even born. Remember, Howard is the guy who said… “An ...

An issue a lot of advertising people confront today is that of monetising experience and expertise. If we have a heart problem and need surgery our instinct is to opt for the best man in the land and pay him ...

Steve Ridgway (pictured) leaves the airline after 27 years, just two years less than the first flight to New York in June 1984. I had the pleasure of working with Steve briefly when we produced the first advertising campaign for ...