Pitching remains the driver for creative agencies and The Great Pitch company, which claims to convert live pitches into wins, is expanding into Italy with Louise Jackson who has spend 22 years at this particular coalface with OMD, M&C Saatchi ...
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A late posting on this site Friday afternoon caught my eye. It concerned an agency boss fulminating about the role of intermediaries and questioning their level of contribution to the pitch process. I thought it was a cheap shot. The ...
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Hope springs eternal in the ad business – as it does in retailing. Three agencies – Creature, Who Wot Why and The&Partnership – are reportedly pitching for UK department stores group House of Fraser even though there might not be ...
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