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Medievalism or tech takeover? 2025 looks to be an uncertain year
What does 2025 have in store for the world of advertising and marketing? Among the many AI-focused predictions, agency Wonderhood…
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Extreme house-hunting with Rightmove and Neverland
This is some way to start your day: Neverland and Rightmove have taken house-hunting out of the cosy domestic sphere…
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Burger King joins the ‘unwrapped’ brands with 2024 ordering trends
Yesterday was the annual “Spotify unwrapped” day, when the music streamers’ subscribers receive a run-down of their most-listened to tracks…
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Zevia parodies Coca-Cola’s AI misfire with ‘Get the fake outta here’ ad
Los Angeles-based Zevia soft drinks has gone all-out to ridicule Coca-Cola’s AI-powered Christmas ad with a spoof that takes fake…
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Accenture Song hires new marketing practice lead for UK
R/GA’s Rebecca Bezzina is moving to Accenture Song as marketing practice lead for the UK, Ireland and Africa. The move…
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Mother Berlin recruits Mr & Mrs Messi in first work for Adidas Essentials
Football icon Lionel Messi and his wife Antonela Roccuzzo – described as an “entrepreneur and philanthropist” – star in a…
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MAA Ad of the Week: Waitrose ‘Whodunnit’ by Saatchi & Saatchi
There’s always someone who grabs more than their fair share of a favourite food at Christmas. Saatchi & Saatchi’s gem…
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Another lengthy Disney commercial from adam&eveDDB
Two weeks after adam&eveDDB’s four-minute Christmas epic for Disney, the agency’s London and New York offices have teamed up for…
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VCCP US poaches new CCO from BBDO New York
VCCP is doing pretty well in the US – a tough market for Brits to crack – and is now…
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