Technology
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MMC’s Broderick tells advertisers to focus on value and transparency in hard-hitting address
The marketing procurement community needs to spend more time focussing on media and marketing effectiveness Stephen Broderick (below), senior partner…
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Lil Nas X stars for Coach on Ocean’s Piccadilly Lights
The plethora of Christmas ads on TV aren’t the only current manifestations of creativity. US-based global fashion house Coach’s 3D…
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Scholz and Friends’ Schmidt becomes WPP’s first German country-wide president
WPP appears to be following the Publicis ‘country manager’ route with the appointment of Franck-Michael Schmidt (below), CEO of its…
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Wunderman Thompson charts world’s most “inspiring” brands – Google is top
Wunderman Thompson has been measuring what it describes as “the world’s most inspiring brands” for three years now and this…
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M&C takeover hits the (rather predictable) buffers
M&C Saatchi is out of the takeover woods – for now – as 89% of shareholders voted against the proposal…
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Talon America wins Krystal Restaurants
Breaking into America is hard but UK-based independent Out of Home media agency Talon America has made a step forward,…
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Now it’s Halloween Horror Dolls from hyperactive BT
BT seems to have been re-energised since landing at Saatchi & Saatchi (not before time you might say) and now…
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WPP disappoints with 3.8% Q3 organic growth
WPP reported a seriously underwhelming third quarter of 2022 with like-for-like revenue less pass-through costs (its rather lumpy definition of…
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