Technology
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Some women still discriminated against in ads says new report
Women of colour and older women were nearly invisible in ads in 2023 says CreativeX, launching its annual Gender in…
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Ocean UK CEO Phil Hall: why I’m bullish about the future of Out of Home
1/The Out of Home industry seems to have recovered well from the pandemic and subsequent economic difficulties with money flooding…
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Agency groups are still searching for a convincing narrative in a world of tech giants
The future for agencies (some of them anyway) is as a “validator” between the tech giants and advertisers, according to…
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Ocean Outdoor and Branded Cities debut transatlantic OOH live fashion spectacle
The world’s most famous Out of Home advertising landmarks hosted the first-ever transatlantic live stream presented by the luxury fashion…
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Sky reviews giant media account at WPP’s EssenceMediacom
WPP’s EssenceMediacom is facing another big challenge: Sky is reviewing its European media account, worth an estimated £470m, £250m in…
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Vice Media in peril as tech giants increase online stranglehold
For years the threat from the internet seemed to be that it would kill off newspapers and magazines (which, to…
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US market and creative agencies weigh on WPP
WPP has confirmed its disappointing organic growth numbers in 2023 of 0.9% for the year and just 0.3% in Q4.…
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AA-led ad export group sets sail for Austin’s SXSW
The UK Advertising Exports Group (UKAEG) is once again heading for Austin, Texas, for SXSW, Austin, this time with over…
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VW Commercial Vehicles goes back to the future with adam&eveDDB
Adam&eveDDB has reclaimed the VW Commercial Vehicles account it lost to BBH five years ago, adding VW’s new range of…
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