Social Media
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Podcasts proliferate but ad market is getting crowded
Podcasts seem to be taking over the world – in the UK Gary Lineker’s ‘The Rest Is..’ Goalhanger stable pulls…
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MSQ’s new Sport+Entertainment wins Virgin Media O2
Virgin Media O2 has appointed MSQ Sport+Entertainment (MSQ S+E) as its lead partnership and sponsorship agency for both brands. MSQ…
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Are Musk’s politics derailing the Tesla brand?
Have the wheels come off Elon Musk? History is littered with arrogant business owners who hare overstepped the mark (and…
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YouTube now world’s ‘most used’ media platform says new research
Media intelligence company Meltwater and We Are Social have released Digital 2025 looking at trends in the market. Key highlights…
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Tesco tries new(ish) direction with food is everything
Tesco is moving on from its seven-year ‘Food loves stories’ to, well, more food love stories with ‘It’s not a…
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Publicis secures ad holding group top spot with 6.3% growth in Q4
As forecast (by Messrs Levy and Sadoun) Publicis Groupe ended 2024 as the world’s biggest ad holding company with strong…
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A horse walks into a bar….Budweiser cracks Super Bowl (again)
Apparently AB InBev was planning to consign its latest Clydesdale ad for Budweiser to a regional Super Bowl spot (somewhat…
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WPP’s GroupM restructures as new CEO Lesser rings the changes
US presidents make much of their first 100 days in office (typically Donald Trump began changing his world on Day…
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Future-focussed EY Finks Different
The world’s business movers and shakers are heading to Davos (some of the ‘tech bros’ hotfooting it from creeping up…
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