Banning HFSS products (high fat, salt, sugar) until a 9pm watershed in the UK will close a long era in British adland – responsible for, shall we say, highs and lows. Here’s one from Kellogg’s three years ago that managed ...
Read More »Brands join Extinction Rebellion activist in sustainability call at Droga5 London’s Green Pivot
By Anisha Vekaria. Brands including Coca-Cola and Impossible Foods have called for stronger action globally to address green issues and sustainability. Speaking at Droga5 London’s live-steamed Green Pivot event, Rachel Conrad, CCO and Founder of Impossible Foods, said: “Consumers will ...
Read More »Thais add punch to public health message with crazy campaign by Leo Burnett
The UK’s podgy PM, although a noted libertarian himself, seems to have acquired a taste for lecturing us all. We’re forced to wear face masks in shops and now Boris Johnson is trying to ban ads for HFSS products (high ...
Read More »Introducing The Media and Marketing podcast on MAA – Black Lives Matter
In the first Media and Marketing podcast on MAA journalist John Reynolds discusses Black Lives Matter and its impact on advertising with Rania Robinson, CEO, Quiet Storm; Mihir Haria-Shah, head of broadcast Total Media and Christopher Kenna, founder, Brand Advance. ...
Read More »Man City football ruling creates a financial free-for-all for regimes playing the global PR game
Manchester City’s two-year ban from European competition, imposed by Uefa, has been overturned by the grand-sounding Swiss-based Court of Arbitration for Sport. The Court found that the alleged “serious breaches” of Uefa’s Financial Fair Play rules were “either not established ...
Read More »Post-lockdown creativity: Audible, Carlsberg, London Zoo
Is Amazon sustaining the ad business single-handed? Audible audio books is yet another Amazon company (those with long memories might recall that Amazon began as an online bookseller) and here’s a lively effort from Fold7, substituting your imagination for all ...
Read More »Goalie David James leads M&C Saatchi campaign against football ‘bet regret’
A TV ad ban for the gambling industry looms with a committee of MPs pushing for one and the return of Premier League football, the driver behind the recent growth of gambling via bets on mobiles, has pushed betting even ...
Read More »Mirror owner Reach axes 550 – will we end up with just two mass market publishers in the UK?
The UK’s Daily Mirror newspaper has survived a lot of things – even the noxious Robert Maxwell (whose shade still haunts us via the unlikely route of Buckingham Palace resident Prince Andrew and his pal Ghislaine) – but Covid-19 is ...
Read More »Boris cabal plan free daily prime time airtime – will the broadcasters play ball?
Looks like Hancock’s Half Hour, the once-daily media briefings on Covid-19, usually hosted by health secretary Matt Hancock, are about to make a comeback – although not about the virus we hope. The Government is reportedly planning to introduce “White ...
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