News
-
Unilever goes for AI over ‘Real Beauty’ in new Brandtech Group deal
Tech and advertiser partnerships are everywhere, but a new tie-up between Unilever and marketing agency Brandtech Group is notable for…
Read More » -
What’s on Cindy Rose’s plate as she takes over at WPP?
Don’t think Cindy Rose featured on Paddy Power’s list of runner and riders for the WPP CEO job (but the…
Read More » -
VCCP retains embattled Transport for London
Transport for London has reappointed VCCP to its creative account, initially in a pitch against Accenture Song but then all…
Read More » -
Cindy Rose from Microsoft takes over as new WPP CEO
It’s all happening at WPP this week: yesterday an unexpected profit warning, today a new CEO – Cindy Rose from…
Read More » -
Media is still a people business – as WPP is finding out to its cost
When did the rot set in at WPP’s giant GroupM media operation? Some may date it back to 2016 when…
Read More » -
WPP hammered as disastrous trading update sets scene for incoming boss
The wheels are well and truly coming off at WPP – CEO Mark Read is stepping down at the end…
Read More » -
Specsavers boosts hearing pitch at home with the Whitehalls
Specsavers is big into hearing these days and agency Golin London has signed up Hilary and Jack Whitehall (Jack’s parents)…
Read More » -
Frohlich moves into WPP PR hot seat
There must have been times over the past few years when Chris Wade (below), WPP’s top PR, felt he should…
Read More » -
KFC Canada goes traditional for finger lickin’ return
Mother’s outstanding work for KFC in the UK did only moderately at Cannes – maybe they should have backed it…
Read More »