News
-
Rightmove and Neverland turn house-hunting into guess work
Neverland’s “If they can find it, so can you” campaign for Rightmove is back with a third phase, this time…
Read More » -
Cannes Lions reveals keys to Creative Effectiveness
Cannes Lions has revealed what it sees as the keys to creative results based on a WARC analysis of this…
Read More » -
DDB splits with McDonald’s Australia after 54 years. W+K set to benefit
Wieden + Kennedy launched in Sydney in January to work on McDonald’s McCafé and chicken portfolios. Now in August, the…
Read More » -
Sky Bet and Puma enter the great Premier League ad stakes
The UK Premier League is (almost) upon us and it’s become a big ad event too, just like the NFL…
Read More » -
BT appoints Uncommon to ‘redefine its role in modern Britain’
Uncommon has beaten Saatchi & Saatchi and adam&eveDDB in a pitch for BT’s creative and business accounts, and will take…
Read More » -
Uncommon recreates a dopamine high in first work for Depop
Secondhand fashion – or “vintage” as it prefers to be known – is currently growing at three times the rate…
Read More » -
AI knows no frontiers – but will we go there?
When you can do anything does it lose its impact because we know it’s not real? It’s AI’s a growing…
Read More » -
Joan wins Ann Summers
There’s a certain symmetry to Ann Summers appointing Joan to its creative account, female-focussed (staff-wise anyway) Joan arriving in the…
Read More » -
Melanie Blood: How DOOH is transforming the way brands connect with people in public spaces
1/ Experiential is one of the strongest growth areas in marketing. What is the role of Digital Out of Home…
Read More »