Media
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Christmas dominates YouTube UK ad list but online specials make strong showing
Google UK has released its 2016 YouTube Ads Leaderboard celebrating the most popular video ads among UK viewers. The ranking…
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German publisher snaps up UK institution Radio Times
To those of a certain age the notion of the venerable Radio Times being snapped up by a German publisher…
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It never rains but it pours as (possibly) fake news threatens Trump presidency
Was 2016 the maddest media year so far? It might have been with so-called “fake news” dominating the agenda. But…
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Does Mirror plus Express signal a route to national newspaper salvation?
Will anything come from a resumption of talks between Trinity Mirror and Richard Desmond, owner of the Express newspapers and…
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Leo Burnett North America puts media tech expert Swinand in charge
Lose a big account and people seem to go missing too. Last year Publicis-owned Leo Burnett lost McDonald’s to Omnicom’s…
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Will Vodafone finally take a creative step forwards?
Do agencies do anything but pitch these days? Media agencies and their cornucopia of owners (holding companies, operating bosses such…
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What’s next for Adam Crozier and ITV?
ITV CEO Adam Crozier is joining Costa and Premier Inn owner Whitbread as a non-exec, suggesting that his exit from…
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Scott Galloway’s secrets of successful brands
Why do some brands win and others fail in this wonderful interconnected world? Win year after year it seems. Here’s…
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John Watton of Adobe: don’t be scared – why 2017 tech will be good for you
Voice as a new channel Multi-channel marketing is nothing new, but new channels continue and will continue to proliferate. In…
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