Media
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Halifax returns to adam&eveDDB, New Commercial Arts in frame for Nationwide
The 2023 account merry-go-round has emerged with a vengeance (not before time some long-=suffering readers might think) and now Halifax…
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The end of an era: adam&eveDDB walks away from iconic John Lewis
The UK’s most famous ad account John Lewis Partnership is looking for a new agency after adam&eveDDB, which has handled…
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Omnicom follows Publicis with strong 2022 organic growth
Omnicom followed rival Publicis with strong Q4 2022 numbers with organic growth in the period of 7.2% and 9.4% for…
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Industry heavyweights back Ad Net Zero US launch
Leading US trade bodies The ANA (Association of National Advertisers), the 4A’s (American Association of Advertising Agencies) and IAB have…
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MSQ’s Brave Spark wins Which?
MSQ creative agency Brave Spark has won a “major brand refresh” for not-for-profit UK consumer champion Which? after a pitch.…
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Hearts & Science wins £250m JLR global media
Omnicom’s Hearts & Science has won Jaguar Land Rover’s global media account worth a reported £250m. H&S triumphed in a…
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Super Bowl Stallone moves mountains for Paramount+
Here’s another Super Bowl ad, Sylvester Stallone for Paramount+ – yet another star but fair enough for a streamer. Sly…
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Michelob Ultra shanks Super Bowl spot
Sooner or later someone will tell us which Super Bowl ads – or, possibly, celebrities – performed best. Much pre-game…
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Why Big Tech’s travails are an opportunity for media agencies to show their mettle
Has the Big Tech bubble burst? Disappointing quarterly results from Facebook owner Meta (although better than some expected), Google owner…
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