Finance

Even in Covid-ridden 2020, agency new business revenue in 2020 was down by only single-digits at 5.8% globally thanks to media. Media new business revenue for the period of January to December 2020 increased by 6.9%, making up for a ...

Wieden+Kennedy looks set for a good showing at the Super Bowl and here’s another for Bud Light’s Lemonade Seltzer. Big brewers in the US seem to be giving up on beer for fruity alternatives (some would say they gave up ...

Havas Media Group is restructuring itself around three divisions – Havas Media, Havas Market (ecommerce) and newly-minted Havas Entertainment. Havas Entertainment wil absorb existing brand Target Entertainment and content division Jump, which will keep its identity. Jump MD Nick Wright ...

Sector-specialist M&A advisory firm Ciesco has reported global resilience in the tech, digital, media and marketing sectors even in the face of the Covid crisis. Ciesco tracked global M&A activity in these sectors, reporting 1,091 M&A transactions in 2020, with ...

Is the ad business, specifically the big data-obsessed holding companies, sleepwalking into disaster as they try to hoover up information about consumers everywhere? Epsilon, which Publicis Groupe bought for $4.4bn in 2019, has agreed a $150m settlement with the US ...

Global skin, hair and body care brand Aesop has appointed Havas’ dedicated customer experience network Havas CX as its global customer engagement agency following a competitive pitch overseen by The Observatory International. Aesop originated in Australia and is now owned ...

AMV BBDO’s long-serving joint strategy heads Craig Mawdsley and Bridget Angear have fallen on their swords as the agency retrenches after a string of account losses, replaced by Tom White and David Edwards. The duo have already formed a strategy ...

Even in a time like this there are green shoots in adland. Over the past year we’ve all seen an emergence of a number of new creative agencies. This is an important element in the way the creative industry renews ...

The majority of the global population heavily relies upon 4G wireless connectivity to perform daily online tasks. However, this technology is soon to be replaced by 5G services. This will transform a host of industries and virtual gaming is expected ...