Finance
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WPP unveils better mousetrap AI solution Open Intelligence
WPP is certainly giving this AI business its best shot, launching Open Intelligence, which it dubs the advertising industry’s “first…
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What’s going on at WPP? Maybe Hornby knows the answer..
Johnny Hornby’s agency has had an interesting nomenclature, beginning life as Clemmow Hornby Inge (Clemmow and Inge were planners and…
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Amazon Prime Video’s Yash Chaturvedi: how AI is revolutionising advertising now
The future of contextual advertising isn’t arriving on a slow drip but rather barreling toward us like a freight train.…
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Mark Read steps down at WPP
Mark Read’s seven year reign as WPP CEO is coming to an end with the company announcing “Mark has decided…
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WPP enters advertising lists to bolster AI pitch
It’s all change at WPP it seems – the latest is the rebranding of GroupM as WPP Media, one company…
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WPP tries to get on front foot outlining plans for new WPP Media
After being caught on the back foot by a series of leaks, WPP Media is now official. And here’s what…
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More National Lottery troubles as Allwyn pauses Leo Burnett
Czech-based firm Allwyn has hardly been an unbridled success since it took over the UK National Lottery from Camelot with…
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The UK’s 5G rollout: how this technology Is powering business Innovation
The advent of 5G technology is set to revolutionise many sectors in the UK, unlocking new business opportunities and transforming…
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Top digital business sectors nailing marketing strategies: key lessons for success
In today’s fast-evolving digital landscape, businesses across various industries are leveraging innovative marketing strategies to connect with their audiences, grow…
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